Thoughts and insights on Innovation topics
Teaching innovation in Covid-19 times
As we know very well, innovation is easy to talk about but quite difficult to go about. It is quite complex and full of uncertainties. It requires creativity, empathy, discipline, business acumen, and surely, the use of appropriate methods. We must constantly strive to minimize the failures that come with trying to be innovative. In a world that is demanding for critical thinkers and agile doers, it is not surprising to observe that top Schools channel a great deal of energy and thoughts into providing a nurturing and stimulating environment that most assuredly aids the grooming of tomorrow’s innovators.
The forever complex issue of idea management
Ideas don’t grow on trees, they mostly bubble up and are worked out before become a winning business opportunity. Which ones are poised to succeed and how to allow the good opportunities to flourish? Working too fast can create a sense of burning too much fuel in an ongoing chasing own tail dynamics. Thinking too much is not an option. How to strike the balance and which method is the good one? Is worth managing the ideas generation afterall?
So you are convinced your customers are at the heart of your innovation path?
Why is it that so many companies are still pushing offers that don’t...
Customer centricity in innovation: easy to grasp easy to do?
While no one would dispute the importance to take onboard customer needs, why is it that so many...
The death of innovation crowdsourcing as we know it
Is it the end of the innovation crowdsourcing model as we know it or it’s true beginning? Just...
YO – Less is more
Muita gente (empreendedores, desenvolvedores) parece se perder em fazer o melhor app do mundo ao...
Stage Gate: playing safe is a risky game
Brilliant sketch article by Tom Fishburne. Most organisations can not live without a proper review...
Volvo Trucks – The Epic Split with Van Damme – GREAT Product benefit Ad
See on Scoop.it – Innovation in Action Watch Jean-Claude Van Damme carry out his famous split...
THE NO. 1 REASON WHY BRAND EXTENSIONS FAIL
“Many big-name companies have had both successes and failures with brand extensions. And the No. 1...
Parking Start-up failure: lessons learned
Roberto Abramovich‘s insight: A must read for entrepreneurs and intrapreneurs pushing innovation...
Innovation value chain
Read on Scoop.it – Innovation in Action For Original article, check knowledge.insead.edu Roberto...
Internal (intercultural) communications: Secret Ingredients for Innovation
Henry Doss has recently published an article on Forbes entitled: “Innovation: Leadership is always...
Marketing insanity – when too much investigation works against you
s too much up-front investigation ever too much? Predicting the behavior of a future launch is the...
It is time to do more with less!
The current recessive environment in Europe has its own advantages. It has been a true test of...
Did Arya Bhatt know how much Zero was worth?
How to successfully value the market potential of a new blue-sky invention. When an innovation...
11 Ways Big Companies Undermine Innovation
Roberto Abramovich‘s insight: Short sweet read for INTRApreneurs and innovation directors /...